Tailored-made Job Board for the Hospitality Industry
The start-up Staff & Taff contacted Edana to design their project from strategy to execution. Our teams handled the project in several stages: market research and business model, user experience, prototyping, software architecture, development, testing, and production deployment.
Orchestrating a Product Market Fit, from Idea to Developement
Our consulting team began by conducting market research and providing strategic recommendations to identify business opportunities related to the app development. The structure of the business model was designed in collaboration with our experts in digital platforms and business models. Then, the design work was carried out from start to finish.
Personalized, Intuitive User Paths
The user experience was designed to optimize the platform’s conversion rates (percentage of users completing the entire registration process, percentage of recruiters taking out a subscription, etc.). To this end, personalized flow wizard paths were integrated.
STACKS
Modern and High-Performance Technologies
Next.js was chosen for the solution’s front-end, providing flexibility, exceptional UX performance, and maximum SEO efficiency. The back-end is powered by an API built with the Laravel framework. These technologies were selected for their ability to deliver a fast, scalable, and high-performance solution, offering an optimal user experience and robust data and business process management.
A Cross-Platform Application Transforming the Hospitality Industry
Hiring and finding a job in the hospitality industry has never been easier. The application offers browsing experiences adapted to each type of user, and can be used on different types of device (smartphones, tablets and desktops). Our experts in UX, UI, software engineering, application development, marketing and digital business model have designed a solution that simplifies job and talent searches, and is at the heart of the industry’s technological transformation.
SEO
Application Architecture Optimized for SEO
To support and drive the growth of Staff And Taff, our SEO experts designed an innovative strategy to leverage organic search within the job and talent search sector. Automated listing pages by canton, department, and city were generated and optimized for search engines. Combined with SEO integration within Google Jobs’ job search engine, a dedicated advice section for inbound marketing, and a precisely targeted backlink acquisition campaign, this solution positions Staff And Taff to thrive in a highly competitive market.
An Advanced and Intuitive Job Search Engine
Our software engineers have designed a revolutionary job search engine for Staff And Staff, conceived and developed to offer an advanced, intuitive and high-performance experience. Finding your ideal hospitality job is now possible in the blink of an eye, thanks to this powerful, user-friendly platform that simplifies the job search and lets you explore a new way of finding exciting professional opportunities.
PWA
App Publishing on the Stores
We developed the solution as a Progressive Web Application and handled its optimization and publication on Google Play Store and Apple App Store, ensuring wide availability and a seamless user experience across mobile platforms.
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