Building Your Lead Engine Together

Discover our unique approach to lead generation
“ At Edana, we understand how important it is for your business to obtain quality leads that are ready to take action. By carefully analyzing your specific needs, we implement customized, innovative strategies to attract qualified leads. Helping you achieve operational excellence and position yourself as an industry leader is our business. ”
  –  Jonathan, Co-Founder of the Firm

Attract targeted traffic through appropriate channels

In the first, attraction stage, we deploy a combination of advanced strategies to attract relevant prospects. We use SEA (Search Engine Advertising) to deliver targeted paid ads, SEO (Search Engine Optimization) to optimize your organic visibility, and direct marketing to reach interested users directly. What’s more, thanks to carefully designed remarketing campaigns, we’re able to re-engage prospects who have already expressed interest in your products or services.


Interact and build a special relationship

Once we’ve got your prospects’ attention, we move on to the engagement stage. We develop a high-performance, optimized and scalable web platform for you, offering a smooth and enjoyable user experience. In addition, we create and distribute high-quality content, such as informative articles, captivating videos and hard-hitting infographics, to demonstrate your expertise and capture the interest of your target audience. Our aim is to keep prospects engaged, nurture their interest and inspire them to take action by creating a relationship of trust.


Turn prospects into customers

The third stage of our approach is conversion. We use sophisticated retargeting techniques to remind prospects of their initial interest and encourage them to take the decisive step. In addition, we design optimized landing pages, specifically designed to deliver a compelling user experience, with powerful calls to action, intuitive conversion forms and attractive incentives. If it suits your objectives, we can also implement an integrated e-commerce solution to facilitate direct conversions.


Build customer loyalty to boost profitability and accelerate growth

Finally, our ultimate goal is to build customer loyalty and maximize their life-time value. To this end, we implement up-selling and cross-selling strategies to stimulate sales and foster continued growth. We also develop a comprehensive and personalized digital ecosystem, offering exclusive benefits to your loyal customers. This can include special offers, attractive loyalty programs and dedicated customer support to strengthen the relationship and foster long-term retention.


Choose to build your growth engine

At Edana, we understand that generating qualified leads requires more than just a tactical approach – it requires a strategic vision and an in-depth understanding of digital marketing. With our comprehensive approach and in-depth expertise in lead generation, we’re ready to accompany you on your journey to becoming an industry leader, and help you achieve operational excellence. Together, we’ll build lasting, fruitful relationships with your prospects and customers, positioning you ahead of the pack in the marketplace. From strategy to execution, we support you with solutions tailored to your specific requirements and objectives. Get in touch with our lead generation experts.

Edana is Your Digital Partner from Strategy to Execution

Entrust your success to Swiss experts


Let’s Talk About You

A few lines are enough to start the conversation! Write to us and one of our specialists will get back to you within 24 hours.

Together, we develop and implement solutions for your success.

We’re passionate about innovation, bright ideas and the implementation that brings every value-creating project or program to life. If this sounds like you, give us a call or drop us a line to get started now.


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Make a difference, work with Edana.

Your 360° digital agency and consulting firm based in Geneva. We support a demanding clientele throughout Switzerland and create tomorrow’s industry leaders.

With over 15 years of multi-sector expertise, our multi-disciplinary team orchestrates tailor-made solutions adapted to your specifics.

Contact us now to discuss your goals:

022 596 73 70

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