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Software Engineering (EN) Web Development (EN)

What is Cloud Computing and how can it benefit your Website?

What is Cloud Computing and how can it benefit your Website?

Auteur n°2 – Jonathan

Benefits of Cloud Computing

To put it simply cloud computing is the delivery of computing services over the internet to offer faster innovation and flexible resources. Computing services include servers, storage, databases, software, analytics, networking, and more.

Lots of companies use cloud computing services for several important reasons. Cloud computing gives the business more flexibility, you can quickly scale resources and meet new business demands.

You don’t need much capital and on top of that cloud storage gives you the possibility to make the data available from any location at any time. This way you aren’t tied to specific locations or devices.

Another benefit is the advanced security that cloud computing can provide you with and also it helps you to prevent losing data. It has specific backup features for that.

Cloud Computing and Company Management

Cloud computing is a model that allows on-demand network access to a shared pool of computing resources that can quickly provide the company with desired results without interacting too much with different service providers.

Numerous companies use Cloud Computing because this way they have access to a huge network, and more resources. It’s basically connecting technology, service, and application and gives the company self-service tools. The benefits of Cloud Computing could give any company a great advantage.

Types of Cloud Computing

There are several types of Cloud Computing. The first one is the Private Cloud, which is dedicated to only a single company and works on its needs and goals. A private cloud is considered one of the best solutions for businesses that might have dynamic or unpredictable computing needs.

Also, we have Public Cloud. For example, everybody knows how Amazon Web Services have certain computer resources, customers have access to those resources with the help of the internet. So Public Cloud users share their resources.

Hybrid Cloud is another option that can be used. In this model private cloud is connected to the public cloud infrastructure. It’s suitable for businesses that have highly dynamic workloads or just deal with big data processing.

There are numerous well-known companies that are providers of cloud services. For example, Azure is one of the largest cloud service providers and is part of Microsoft Corporation’s Intelligent Cloud business. Basically, it’s a cloud computing service that can support several operating systems, tools, databases, and more.

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Cloud Computing Benefits for Web Development

Websites that were developed with cloud computing are faster and more easily accessible. Besides having numerous resources that companies can use to their advantage, another reason why they find it comfortable to use is that they can cut down their costs when they are trying to make improvements on a webpage.

Your website can be easily accessible from any location and let’s not forget that it will help you to control your business. You’ll be able to monitor sales growth and develop important business strategies.

With Cloud Computing your website can become more productive. Most companies are able to finish their tasks more quickly with the aid of this model.

Cloud Computing gives the company access to numerous new tools, using the latest tools will help the company to respond to the market demands immediately, and employees can become more productive as well because they’ll have all the available tools to do their job quickly and effectively.

Companies Successfully Using Cloud Computing

Apple made a big revolution in the entire world of technology when they developed Siri, a virtual assistant that can imitate humans, help users, and communicates with them. Cloud receives the requests of different users and then responds to them.

Pinterest is one of the prominent social networking sites that has been using cloud computing for a very long time. The cloud adapts to traffic levels, so even during big site traffics Pinterest works very productively.

Another company that has been using cloud computing successfully is eBay, they’ve been experimenting a lot with different technologies and have been actively using them while going through major projects.

What We Offer

For more similar articles, make sure to scroll through our Publications on Edana. Your Swiss Digital Agency is ready to provide you with Expert-Level assistance which is built on customer loyalty, progressive ideas, and dedication. Our expertise includes Software Engineering and many more.

PUBLISHED BY

Jonathan Massa

As a senior specialist in technology consulting, strategy, and delivery, Jonathan advises companies and organizations at both strategic and operational levels within value-creation and digital transformation programs focused on innovation and growth. With deep expertise in enterprise architecture, he guides our clients on software engineering and IT development matters, enabling them to deploy solutions that are truly aligned with their objectives.

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Web Development (EN)

User-Friendly WordPress Web-Plugins

User-Friendly WordPress Web-Plugins

Auteur n°2 – Jonathan

Benefits of WordPress Web-Plugins

WordPress Web-Plugins have many benefits that lots of companies and developers use actively. Mostly it’s an additional tool that can make working less time-consuming. Plugins are designed for almost every function, for example, to have the options of different languages on a webpage.

They are reliable since they are updated regularly and are secure to use. However, they should be administered and chosen well, based on specific requirements, to avoid the chance of them clashing with each other.

How to choose a WordPress Web-Plugin?

There are lots of options and all of them have their function and significance. You should be able to see how well you can use it to get desirable results and how well it works with plugins that are already installed on your webpage. The full picture is very important for quality and functionality as well.

To enhance the experience of the customers it’s important to research how each of them work and which ones are more useful for your webpage. Still, there are lots of options that make the customer experience interesting and informative.

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Attracting Target Audience and Checking Progress

Without search engine optimization tools no webpage or company would be able to achieve any goal. To explain simply Yoast SEO ensures that your webpage will attract the target audience and you’ll have more people visiting your webpage.

The company needs to know what makes the customers interested and why they are searched for. Google Analytics helps you to see the most important analytics, check the visitors, click rates, etc.

WP-Super Cache is another plugin that is used frequently because it optimizes the loading of your website and handles heavy traffic, so the webpage will be able to continue working without any delays.

Backup and Security

WP-Backup makes sure that the data on the webpage won’t be lost and will be properly backed up. It’s secure and frequently used. Another safety measure is WP-Optimize, which cleans up the website of any spam comments and makes sure that the webpage will be secure, presentable, and will have high standard performance again.

Content-Aware Sidebars

This type of plug-in enriches the webpage and makes sure that you’ll be able to create unlimited sidebars, depending on your needs. You can create a post sidebar, a page sidebar, or a category sidebar.

There are lots of options that could help you make the navigation on the webpage easy, a sidebar navigation menu would help the customers to search for desired information easily.

Visual Composer for WordPress

Visual Composer transforms absolutely everything on the webpage. It helps you to add columns, image galleries, videos, etc. It’s a great way to create professional web pages.

After starting from scratch you have a chance to create any design with your creativity. Also, visual composer insight tools give you directions among numerous options, to find out the best scenarios for yourself regarding the structure and design.

Social Media

WordPress has numerous plugins for social media that ensure that the customers will be able to find the company on social media and share the webpage contents as well. Social media is very important for business so those types of plugins are used frequently.

You have a chance to combine social feeds from Twitter, Instagram, Facebook, and YouTube and create a social wall. Make people shop from your Instagram on your site or automatically send scheduled publications to your social media profiles on Facebook, LinkedIn, etc. 

Important Updates

Another interesting plugin is frequently used during a webpage reconstruction. Lots of companies use SeedProd for example. When your webpage is under reconstruction or maintenance you can notify your customers. Basically, you’ll “hide” your website for some time and make it visible only when the reconstruction will be done.

After choosing specific plugins, that are well suited for your webpage and going through different options, you can consider that most of your work is done.

What We Offer

For more similar articles, make sure to scroll through our Publications on Edana. Your Swiss Digital Agency is ready to provide you with Expert-Level assistance which is built on customer loyalty, progressive ideas, and dedication. Our expertise includes Web development and many more.

PUBLISHED BY

Jonathan Massa

As a senior specialist in technology consulting, strategy, and delivery, Jonathan advises companies and organizations at both strategic and operational levels within value-creation and digital transformation programs focused on innovation and growth. With deep expertise in enterprise architecture, he guides our clients on software engineering and IT development matters, enabling them to deploy solutions that are truly aligned with their objectives.

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Web Development (EN)

The Benefits of WordPress Website Building

The Benefits of WordPress Website Building

Auteur n°2 – Jonathan

Building a WordPress Website that Grows with you

The most interesting point about WordPress Website Building mechanisms is its simplicity and flexibility. Numerous small businesses and even Fortune 500 companies use WordPress to build their web pages.

WordPress gives any company a great opportunity to create a webpage in simple ways to share their work and grow the audience as well. Any company can go through numerous styles and choose the one that fits their requirements the best.

You can add any design and colors to your webpage, and showcase your portfolio, services, and products. Engage the audience while delivering more news to them and if necessary use the payment blocks that are accessible via WordPress again. So you can be as flexible as possible and make it work for you.

Manage your WordPress Website with ease

Adding new photos, and posts can’t be anymore easy. The guidelines are simple; the structure is easily understandable. You’d be able to manage the webpage from any computer and also since it’s a self-contained system, no additional software would be required for many activities, like adding a new blog post.

The benefit of WordPress is simplicity, it’s so well-designed, clean, and simple that search engines read the content more easily. You can use additional tags as well to enhance search engine optimization efforts.

It’s simple, can be easily used, and you can use any unique design or any tools presented in WordPress to make your brand look more unique and interesting.

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WordPress, a Content Management System

WordPress as a content management system and website-building tool offers a range of companies numerous features, that make the whole system stand out from other competitors.

It’s being improved on a daily basis and what brings comfort to the customers is the stability of quality and flexibility that it never fails to offer to customers. Regular updates that WordPress has to go through give any business a chance to completely change their webpage and the whole content if they want to. You can adapt the system to any of your needs.

This browsed-based software makes management very easy and contains numerous templates to make the webpage straight away interesting and attractive for customers. However, WordPress has numerous additional tools that make everything more effective.

WordPress uses plugins that increase the functionality of the webpage. For example, you can add contact forms and shopping carts and make them function with high quality.

One of the most important tools is a plugin for SEO, which stands for Search Engine Optimization and makes sure that the brand content is easily accessible all over the internet.

What’s more important it can be used well with mobile phones, so whenever the customer will have a chance to browse the webpage via mobile phone, they won’t get confused and will still recognize the attractive structure of the company’s webpage.

WordPress gives the users chance to monitor their progress as well through the dashboard. All the promotions and general performance of the webpage are visible there.

Website Security

WordPress uses lots of security plugins to ensure that data will be protected. Strong login passwords and updating WordPress regularly are important as well. It is important to follow proper guidelines to ensure that your data is safe and secure.

WordPress in Use

Since WordPress is full of different options and templates, many industries actively get involved with it to showcase their many goals in simple ways.

Microsoft News gives out regular updates about Microsoft and uses WordPress to tell stories about the company. The same can be said for the Harvard Gazette and The White House website.

Those simple examples highlight how different institutions use WordPress’s full advantage. The most important point is to know how to portray your company, what’s your biggest advantage and how you want it to be visible on the webpage. WordPress does all the hard work in the simplest of ways.

What We Offer

For more similar articles, make sure to scroll through our Publications on Edana. Your Swiss Digital Agency is ready to provide you with Expert-Level assistance, our expertise includes Web Development.

PUBLISHED BY

Jonathan Massa

As a senior specialist in technology consulting, strategy, and delivery, Jonathan advises companies and organizations at both strategic and operational levels within value-creation and digital transformation programs focused on innovation and growth. With deep expertise in enterprise architecture, he guides our clients on software engineering and IT development matters, enabling them to deploy solutions that are truly aligned with their objectives.

Categories
Web Development (EN)

Top 5 all-time templates for Effective Web-Design   

Top 5 all-time templates for Effective Web-Design   

Auteur n°2 – Jonathan

Importance of Web Design and what makes it Good

Web design is an essential part of any business and is more than just making everything good-looking. It can greatly improve the image of the company or do the opposite.

Since it’s the face of the brand everybody feels free to judge the company based on how they are presenting themselves. It’s essential to show the brand personality to the target audience straight away.

The first impression is always important; that’s why the web design should create a sense of credibility. It should be welcoming, approachable, should be capable of securing loyal customers, and powerful enough to be easily distinguished from competitors.

Good web design principles

Strong user experience (UX) is one of the most important elements for customers. The company should make sure that navigation through the website is easy and the information easily accessible. So UI/UX and then the whole design of the webpage should be attentively done.

The most important information should be always at the front and visible to everybody. Customers want quick navigation through the webpage and easy access to the most vital information in the shortest amount of time. And everything must be done for both mobile and desktop devices.

Choosing videos, and pictures that have good quality is important, and so is the copy, since not many people will take the webpage seriously if they see that the writing contains many jargons. Also, not everybody reads full content at first, implementing creative headlines and sub-headlines will make them more inclined to show interest.

Since numerous templates are created for different companies, we’ll talk about a few of those options which could be rewarding.

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Salient Theme

The Salient Theme is a multipurpose WordPress theme that’s great for many different types of web pages. It’s good to build corporate sites, portfolios, etc. It’s well designed, powerful, and responsive solution, that gets constantly improved. It’s easy to gain attention with Salient Theme’s attractive and aesthetic web design.

You have lots of freedom to create the design that you always wanted, it has numerous template collections that work very well for lots of industries. With this version, it’s easy to achieve high speed and good performance, get unlimited color options for your design, and multiple blog styles and layouts as well.

Avada WordPress Theme

The Avada Website Builder helps you to set up lots of improvements and consist of many important elements. The boundaries are almost limitless. You have endless unlimited design options and numerous website layouts. It contains advanced search options as well.

Even Microsoft uses Avada theme, their Visual Studio subdomain is built on that. Many different companies, management services, travel agencies, and universities use this theme for web pages.

Grotte. Woocommerce WordPress Theme

Grotte considerably improves the marketing strategy for many web pages. This theme is mostly used for shopping sites or to promote different products, but it’s so well-built and pleasant that most of the customers who use it are always filled with a memorable experience.

It’s very responsive, works from many devices, and has this very unique “Buy For Me” feature that lots of people enjoy and find interesting.

Noor

It’s a very creative and minimal multi-purpose WordPress theme that’s used by lots of companies. Besides having many options, one of the best parts is how each of them is so well designed for many industries.

For example, this theme can be used for many businesses, blogs, shops, cafes, and hotels. There are lots of Cryptocurrency web pages built on this theme as well.

Slope

Every company knows about the importance of visual impact. Most companies require different designs based on their goals. Slope is a multipurpose WordPress theme that suits the needs of numerous modern startups and new companies. It can help you to create a new face for your brand as well.

Importance of Choosing the best Web Design for the Company

Above mentioned options are used by numerous countries and all of them have a certain style that will be attractive to different types of customers. However, there is always a chance that with your creativity you’ll make any template work for you.

It’s important to decide what you want and start looking for options that would help you. It’s hard to find the best option but having a clear purpose will let you see how your ideas can be arranged in your web design.

What We Offer

For more similar articles, make sure to scroll through our Publications on Edana. Your Swiss Digital Agency is ready to provide you with Expert-Level assistance, our expertise includes Web Development.

PUBLISHED BY

Jonathan Massa

As a senior specialist in technology consulting, strategy, and delivery, Jonathan advises companies and organizations at both strategic and operational levels within value-creation and digital transformation programs focused on innovation and growth. With deep expertise in enterprise architecture, he guides our clients on software engineering and IT development matters, enabling them to deploy solutions that are truly aligned with their objectives.

Categories
Branding (EN) Featured-Post-UX-Design (EN)

How to Use Gestalt Principles for Eye-Catching Design?

How to Use Gestalt Principles for Eye-Catching Design?

Auteur n°10 – Caroline

Importance of Gestalt Principles

“Gestalt” is a German word for “unified whole”. The definition already gives us lots of information about the main point of the Gestalt Principle. It’s important to understand how customers perceive and interpret your work.

So everything started in the 1920s when German psychologists decided to discover how humans gain meaningful perceptions from the chaotic stimuli around them. They were able to discover the set of laws that works like a compulsion on us and forces us to see order in disorder.

This principle is an essential part of visual design. This article will be about the five Gestalt Principles: proximity, similarity, continuity, closure, and connectedness.

Proximity

According to the Proximity Principle we perceive objects that are closer together as one whole unit. We can see it in design as a powerful way to create certain visuals, decide how much should be the distance between the words and the pictures, and so on.

For example, when we are talking about headlines, they should have more space before them than after. Those kinds of simple rules are very important when we talk about visual designs which should attract more customers toward us.

Similarity

Objects that are similar are seen together as a group. In this case, we think that similar things could have the same functions as well.
For example, let’s imagine the picture of black and white circles, where the black circles are in the first line and the white circles are on the second line, we will incorporate white circles in one group and the black circles in another one.

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Continuity

Our visual system avoids sudden changes and interruptions. We always follow certain directions, we could be talking about the row of circles again or just numbers, we have to follow a certain line like we’d group 1-2, 3-4 or two black circles easily with each other, but if we’ll have mixed up numbers (like 4-2) or too many mismatched circles at once, it won’t be so easily perceived at first glance.

Closure

People prefer complete forms. So when we see certain images or logos which aren’t finished properly, we complete the whole picture in our mind and fill out the empty spaces.

Connectedness

We group the elements when they are connected, like they could be connected via boxes or lines as well. A good example would be the navigation sections, cause in that case mostly we see different boxes or lines.

How do the brands use the Gestalt Principles?

When companies have customers from all over the world, they have to make sure that their values and benefits will be understandable to everybody.

Coca-Cola actively uses the law of proximity to create positive feelings in its customers. They create different visuals, for example, one of those images consists of their trademark colors, white and red. It’s a red background with white figures, when you group the white figures, you see the smile, which of course people associate with joy, happiness, and so on.

Nescafe used the law of similarity with the letters “N” and “Z”. Z is associated with sleeping, so they used a simple background with lots of Z written there and then finished the line with N, which is connected to their brand. They let us see in a very simple way how we can fight off sleep and be more energized with their product.

The Gestalt in Logo Design

We can use it to create memorable logos, which will be captivating and informative as well. The WWF logo is a great example of the low of closure because we see two major colors there, white and black, the figure isn’t complete but when we look at it we see the shape of a panda, we automatically complete the picture in our mind.

When we mix up psychology and marketing, we get many innovative ways of communicating with people, because both of them need to know more about the human mind and behavior. Gestalt principles will help you to get a clearer understanding of how visual perceptions generally work and how you can send clear and important messages.

What We Offer

For more similar articles, make sure to scroll through our Publications on Edana. Your Swiss Digital Agency is ready to provide you with Expert-Level assistance which is built on customer loyalty, progressive ideas, and dedication. Our expertise includes Brand Strategy and many more.

PUBLISHED BY

Caroline

Caroline is a branding and communication specialist. She develops brand strategies and visual identities in line with our clients' ambitions. Innovation and performance are her watchwords, transforming your brand into a powerful vector of engagement and growth, her specialty.

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Featured-Post-Software-EN Featured-Posts-Vitrine (EN) Software Engineering (EN)

Connecting with customers – The Importance of Client Portals

Connecting with customers – The Importance of Client Portals

Auteur n°4 – Mariami

Definition of Client Portal

A customer portal is a website that gives us the ability to connect with our organization or company. We use different services there, have access to important information about the company, and usually have our own accounts which are secure and private.

We might have access to payment information, support mechanism and etc. but at the end of the day, we actively communicate with the company, use the services that we require, and get the desired results. And we can do it from any location, anytime.

The Most Important Attribute to Customer Experience

All customers need a fast response and problem-solving solutions. They need you to be accessible from different channels which are associated with your company. They need to know about the new services and the products that you can provide them with.

Of course, they will need to communicate with the company representatives as well, but the most important thing for all the customers is to know how to use the company tools.

That’s why self-service helps. If we can provide our customers with online support and guidance we would get maximum results in a short period of time. 

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Customer Portal Benefits

Customer portals are well received by customers and gives the brand an opportunity to be informative and active in customers’ life.

Nowadays, customers have the ability to self-serve, and many of them are more than happy to do it, but they need information and comfort from our side to do so.

For example, McDonald’s Self Ordering Kiosks are part of their digital revolution, you see every available product there, you choose, you pay and then you just wait. All the customers use it, it’s simple, quick, easy, informative, and gives them control.

You can make the customers work on their issues themselves with simple guidelines and get involved directly only if they seem to struggle or ask for your help.

Customer Satisfaction Rate improves because the customers don’t have to wait for company service agents, they sort out everything based on our portal and guidelines. 

Security Should be the Top Priority of Customer Portals

Customer-centric digital transformation strategies increase our connection with them. We need to create well-designed and well-managed portals, that store their information and protect them from any risk.

Secure client portals increase user experience and client loyalty. So we can create the kind of portal where security initiatives will be embedded in the design, this way we can ensure that the design will still be attractive for our customers and most importantly secure.

Elements that all the Customer Portals Should Have

Since our customers would want to manage their accounts and products independently, they’ll require information to navigate between our webpage and mobile app, so we need to be simple. They shouldn’t spend too much time on research. To solve this issue, we can provide them with chatbots, virtual assistants, and FAQs.

Customer portals can include communities as well where the customers will be able to help each other and share their experiences. Again it’s going to increase loyalty and make problem-solving less time-consuming for them.

Getting feedback from your customers would always help you to improve yourself and see what’s important to them. You could even discover what’s the most demanded product or frequently used service from your company.

When customers are in control and involved in the ongoings of their chosen company, they are more inclined to continue working with them.

Your Portal is the Face of your Company

Most shops always use attractive window displays to gain more customers. It’s a common trick that works all the time. Because our eyes pay more attention to bright colors and we immediately notice the contrast between them, we see the style, if several parts of the text are in the same color they have our attention again.

So when we’ll know the purpose of the portal we can start working on making it memorable from the first glance. The first step is the visuals and graphics; after that, we have to work on functional design.

We have to provide customers with simple but important options. Because customers get confused with lots of information and it’s better to use straight to a point approach.

Use more simple terms, like contact us, about us, etc. Use the colors that are associated with your brand. While sharing important information use bold colors since they are more eye-catching. All in all, design is truly the silent ambassador of your brand.

What We Offer

For more similar articles, make sure to scroll through our Publications on Edana. Your Swiss Digital Agency is ready to provide you with Expert-Level assistance which is built on customer loyalty, progressive ideas, and dedication. Our expertise includes Software Engineering and many more.

PUBLISHED BY

Mariami Minadze

Mariami is an expert in digital strategy and project management. She audits the digital ecosystems of companies and organizations of all sizes and in all sectors, and orchestrates strategies and plans that generate value for our customers. Highlighting and piloting solutions tailored to your objectives for measurable results and maximum ROI is her specialty.

Categories
Web Development (EN)

MVP in Software Development: Why is it Important for Businesses?

MVP in Software Development: Why is it Important for Businesses?

Auteur n°2 – Jonathan

A successful software product will cost money to develop if the process is time-consuming. The drawn-out process usually causes developers to lose focus on the original goal of the product, forcing them to delay delivery deadlines and squander time on expensive issue fixes.

Taking baby steps by achieving modest targets and slowly acclimating over time seems more logical. Because it is easily controllable, scalable, and can be finished with the utmost emphasis, the MVP (Minimum Viable Product) in software development is essential for strategically aligning the project.

MVP in Software Development

The term “MVP software development” refers to software that has the bare minimum features necessary to make a product viable, i.e., it meets the criteria to provide the product with its essential functionality. Although some people mistake it for a wireframe or an early proof of concept, it refers to the product’s first release, which is complete and has no additional features.

The legitimacy and success of later versions are based on the foundation, which was constructed, tested for functioning, and successfully delivered. The final application will also be based on user input and experience. As a result, MVP helps with the product’s phased rollout, which significantly lowers the likelihood of failure and saves money and time. 

Through an iterative process of construction, measurement, and learning, changes based on customer feedback and requirements may be included, guaranteeing that the market’s demands are fully satisfied. 

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Benefits of  MVP in Software Development

  •  Quicker release.

Generally speaking, it’s a good idea to wade in slowly. The foundations of MVP design stay the same. Only once your product’s core feature has been effectively introduced can you release your product with ease and speed.

MVP enables you to launch the product more quickly and start forming connections with your target market. This can lay a strong basis for success in the future.

You may prevent expensive mistakes by confirming that there is a real need for your good or service early on. Exactly this is what MVP does.

  • Performs the role of a mini product or service tester

Starting with a minimal viable product helps the team stay focused on the core features and benefits of the product and software. By using this approach, you can save expenses, mistakes, and dangers by a factor of ten. Based on the customer feedback and product research, you may create a suitable business strategy that operates and is financially feasible.

In other words, you don’t need much money to hypothecate the product. Making it clear and uncomplicated, and leaving out undesirable and unnecessary features, avoids procrastination among your team.

The MVP reduces rework by making it simpler to find and fix errors and problems in software development. Software with multi-layered functionality makes it challenging and time-consuming to locate issues and fix them, forcing you to miss deadlines.

  • The product changes as it is presented.

Later phases of software development can be prepared for by creating a minimal viable product (MVP). By developing an MVP with a focused approach to the core functionality, you provide opportunities for future enhancements and improvements based on user input. Regular product feature updates not only increase the value of the product but also improve the experience for end consumers.

With MVP’s constant expansion, you may benefit from emerging technologies as they become available. It will maintain your goods relevant and contemporary in the cutthroat market of today.

  • Ensure that the product and the audience are compatible.

It is a horror to discover the fact that we are creating or creating something that no one wants. Therefore, creating a marketable product becomes crucial. Early software design should be used to test the viability of the product. It is simpler to create a balance between the offers of the product and the needs of the end-users by ascertaining the consumers’ requests.

Conclusion 

MVP prioritizes strategy and analysis over development. You put your theories to the test to ascertain the product’s relevance and end customers’ needs. Businesses then modify the idea following their customer base to produce a useful product that may then be enhanced to become outstanding. The most practical strategy for any start-up or product company is the MVP.

What we offer

For more similar articles, make sure to scroll through our Publications on Edana. And do not forget to check our services for Expert-Level assistance from your Swiss Digital Agency. Our expertise includes Web development Services and more. Feel free to contact us anytime!

PUBLISHED BY

Jonathan Massa

As a senior specialist in technology consulting, strategy, and delivery, Jonathan advises companies and organizations at both strategic and operational levels within value-creation and digital transformation programs focused on innovation and growth. With deep expertise in enterprise architecture, he guides our clients on software engineering and IT development matters, enabling them to deploy solutions that are truly aligned with their objectives.

Categories
Web Development (EN)

Methods To Understand The User In Web Design

Methods To Understand The User In Web Design

Auteur n°2 – Jonathan

You may wonder what users think when they come to your site. What you care more about is how they experience it, whether they are satisfied or not. ‘What could you do to keep people on your website and how can you do it?’ ‘ are the primary concerns here. You need to know what can be made to engage the target audience, such as using rhetorical questions (to name but a few). Developing a user experience with visual elements, functionality, buttons, and overall layout are just a few examples.

Users Must Understand the Purpose of the Website

It might be tough to attain simplicity at times! It’s great that your site uses the latest inspirationally written introduction… But what exactly does it do? The essential point here is to properly educate your audience about the sort of products or services you offer. 

It is useful to share and explain crucial information as well as specifics such as price or categorization. Don’t commit the typical error of writing unnecessary information until you’ve gotten to the purpose. Whatever you add or discuss should only contribute to increasing the readability and comprehension of what your brand offers. Straight to the point – simple… There will be no more long-winded, useless, and inefficient wording.

Users scan the page rather than reading the articles

In today’s world, there is no escape from vast amounts of material and data online in a digital age.  Most visitors want to get to the core of a text’s content in seconds. If they cannot, the information is frequently ignored in favor of a competing website that can. 

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Users don’t read the information on your website, they do a thing known as skimming or scanning, and it involves filtering and searching for key ‘trigger’ terms to identify the required and relevant information. Style your layout according to user behaviors, which commonly results in logos in the top left and the search bar or icon on the right. Effective headlines orient visitors to each part and aid them in determining where they will find the information they want.

Persuade them to spend their valuable resources and time reading your information. Draw people to the site with visual and textual clues, as well as CTAs that use approachable language to build a voluntary desire to continue reading!

Pay Close Attention to All Pages, not only the Homepage

Let’s pretend that numerous people have been directed to certain portions of your website via links. If they want to view other portions of the site Will you let them get lost and question themselves? Certainly not. Always build a consistent and user-friendly layout. 

This encourages simple navigation around the site, resulting in more time spent researching your offerings. This method can also help you enhance your client retention and lead generation plus conversion rates. It’s a huge win for everyone!

If it is not essential, do not reinvent the UI elements

It’s pointless to add unnecessary stuff to complicate things further. Instead, keep things graphic and bold. Set an engaging tone and prioritize quality rather than quantity to attract users to your website. Maintain consistency across all pages and areas of your website to remind visitors that they are all part of the same brand! This eliminates consumer confusion.

You may always include a hoverable ‘how to?’ tiny help guide that compliments the real-time navigation experience. It saves time, increases efficiency, and generates more interest from clients or readers. 

Conclusion

Just remember to provide the material in a relevant way using ordered layouts. Furthermore, engagement tactics such as interactive graphics improve both the user experience and awareness – which is essential! This may change the reach of your business, especially if you use well-placed CTAs and even tools like live chat. Finally, process tools produce excellent outcomes regarding user experience(UX). Your ultimate objective is to welcome, inform, retain, and promote visitors to your website. You can achieve this by putting all of the suggestions above into action!

What we offer

For more similar articles, make sure to scroll through our Publications on Edana. And do not forget to check our services for Expert-Level assistance from your Swiss Digital Agency. Our expertise includes Web development Services and more. Feel free to contact us anytime!

PUBLISHED BY

Jonathan Massa

As a senior specialist in technology consulting, strategy, and delivery, Jonathan advises companies and organizations at both strategic and operational levels within value-creation and digital transformation programs focused on innovation and growth. With deep expertise in enterprise architecture, he guides our clients on software engineering and IT development matters, enabling them to deploy solutions that are truly aligned with their objectives.

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Web Development (EN)

Importance of Progressive Web Applications in modern Web Development

Importance of Progressive Web Applications in modern Web Development

Auteur n°2 – Jonathan

Meaning of Progressive Web Applications

PWA stands for Progressive Web App, which is an application built like a classic website, to be more precise PWA is created using web technologies like HTML, CSS, and JavaScript, but it is almost impossible to distinguish them from native apps, that are built with particular programming languages. 

Progressive web applications include some special features they are all installable as classic apps on the home screen, They can be used offline and you can continue your work from where you last left off. 

One of the most important differentiating features of a progressive web app is that it’s much faster and easier to build than native apps because PWA takes advantage of the vast web ecosystem.

Why is Progressive Web App important?

Apart from the fact that Progressive Web App is much cheaper than native applications and easier to create, It has many more advantages, which is why large companies switching to PWA. 

Let’s take a closer look at why progressive Web App is so important. Start with the fact that it works as successfully as classic applications. Another benefit is that they work with many different screen sizes and that PWA is updated independently without visiting the Play store or App store. 

Because they are built with web technologies, they are easily discoverable in search engines. Also, it has a low maintenance cost and is very lightweight, so it is simple to install. 

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Examples of PWA 

Since it is possible to create progressive web apps for iOS and Android software simultaneously, the popularity of PWA is increasing. More and more large companies choose to develop a progressive web application for their product. Let’s see how successfully these businesses use progressive web applications. 

Starbucks  

To provide an accessible, convenient online ordering experience for all customers, Starbucks created a PWA. With the ability to work offline, Starbucks PWA allows its users to customize orders, browse the menu, and add items to their carts, and all this, without an internet connection. Once online, customers can see prices and order their food and beverage.

Because PWA is 99% smaller than the Starbucks native app, it quickly became a customer favorite and doubled the number of daily online orders.

BMW 

The new BMW Progressive Web App truly amazes people with its high-resolution images and videos. Also, despite this quality, its loading time is quite short it is 4X faster than the old app. 

Since the PWA was launched there has been a 4x increase in the number of people clicking from the home page to the BMW sales site and a 50% increase in mobile users. 

Uber

As Uber expanded into new markets, the company decided to build a PWA. The Uber PWA is designed to make car booking possible on a low internet connection, and 2G networks. Uber’s new progressive web app is ideal for users who don’t have high-speed and modern devices. 

Most importantly, the Uber app offers users a similar experience to the native app, although its loading time is much shorter and starts in just three seconds on a 2G network.

Listing examples would take us too far because many modern and everyone’s favorite applications such as Pinterest and Spotify are created with the PWA system.

The Wrapping up 

Because progressive web applications are still new, they are not yet fully integrated and trusted. But when you have a little time and want to create an application for both iOS and Android, which will work quickly and at the same time without much weight and will also be able to function properly even without the Internet, then PVA is the best choice.

A significant advantage that progressive web applications have is that they can be used in any industry, from games to delivery services.

What we offer

For more similar articles, make sure to scroll through our Publications on Edana. And do not forget to check our services for Expert-Level assistance from your Swiss Digital Agency. Our expertise includes Web development Services and more. Feel free to contact us anytime!

PUBLISHED BY

Jonathan Massa

As a senior specialist in technology consulting, strategy, and delivery, Jonathan advises companies and organizations at both strategic and operational levels within value-creation and digital transformation programs focused on innovation and growth. With deep expertise in enterprise architecture, he guides our clients on software engineering and IT development matters, enabling them to deploy solutions that are truly aligned with their objectives.

Categories
Web Development (EN)

How to hire the right Front-end Developer for your Company?

How to hire the right Front-end Developer for your Company?

Auteur n°2 – Jonathan

What do front-end developers do?

The front-end developer converts data into an interactive Web site. By using CSS, HTML, and javascript, Front-end developers provide graphically attractive user interfaces that are technically adapted. 

Front-end development is the process of creating websites adjusted to users’ interests; front-end developer makes every detail simple but enjoyable plus functional for the customer’s best experience. In addition, Front-end development makes more dynamic and attractive pages by adding all the design elements. 

Why hire a front-end developer?

If you have the goal to create a design that is user-focused and underlines their interests, you definitely need a front-end developer. They also build personalized features for your website users, also maintain updates on every industry trend and advancement. 

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Another important task for front-end developers is providing standard code that can be used as a foundation for future projects. Finally, the front-end developer must perform all these tasks to a quality standard. 

Essential qualifications for front-end developers

indeed, every company and business has different requirements to develop their desired product, but there are some common skills that are a must to have for every front-end developer. 

The most common and crucial programming languages for a front-end developer are HTML, CSS, and javascript. HTML and CSS make up 80% of the work, but Javascript is the language to make all the designs into life and makes them dynamic.

Other than that good front-end developer should have some more basic skills, such as debugging and testing in an IDE, the compiler for CSS, like Sass or SCSS, version control systems, CSS frameworks, browser developer tools, basic knowledge of SEO, also front-end developer should be ready to do muck-ups of the website and final prototype. 

Classification of front-end developers

As everything else in this world, front-end developers come in different types. The most popular programming language is Javascript, which gives various frameworks to work with. The framework is already made code structure that can be used to create a site. This feature makes it easier to develop the website and focus on other details rather than start coding from scratch. 

The type of developer depends on which framework they are using. There are three main frameworks: React, Angular and Vue. they are all equally good but depending on the project, one of them may appear to be better to use. 

React developer

React is one of the most popular frameworks at this time. Up to 80% of developers use it. It is commonly used for more specific sites with less complexity because it is a very flexible framework. 

Vue developer

Vue is the most accessible framework to master and is used in all kinds of projects, whether large or small, but it is the best to use when creating a one-page site. 

Angular developer

Angular is the second most popular framework after react. It is best to use when creating larger websites with more complicated features.

How to hire Front-end Developer?

When hiring a front-end developer, you should consider everything above, but another important thing is that developers differ in their qualifications. Therefore, we can combine them into three groups: fresher front-end developers, experienced front-end developers, and highly professional front-end developers. 

Before hiring a developer, define your company’s needs, what you expect from the front-end developer, and how complex your goal is.  

Freshener front-end developers don’t have considerable experience, and they know basics like HTML, CSS, and Javascript, this kind of developer is best to hire when you already have a team and need another helping hand with your browser development. 

An experienced front-end developer can help you with more complex work, and they must know more than just javascript. For example, ECMA Script Programming Language (ES6) has more features than javascript and gives developers more possibilities. 

What we offer

For more similar articles, make sure to scroll through our Publications on Edana. And don’t forget to check our services for Expert-Level assistance from your Swiss Digital Agency. Our expertise includes Web and Software development services and many more. Feel free to contact us anytime!

PUBLISHED BY

Jonathan Massa

As a senior specialist in technology consulting, strategy, and delivery, Jonathan advises companies and organizations at both strategic and operational levels within value-creation and digital transformation programs focused on innovation and growth. With deep expertise in enterprise architecture, he guides our clients on software engineering and IT development matters, enabling them to deploy solutions that are truly aligned with their objectives.