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Why do you need Design Patterns in Software Engineering?

Why do you need Design Patterns in Software Engineering?

Auteur n°14 – Daniel

Importance of Design Patterns

Using design patterns will benefit you in numerous ways. First of all, they help you with the development process and provide you with development paradigms, which means that you can use existing patterns and solutions to sort out your problems without wasting too much time.

Design patterns fix the problems, and facilitate code readability, and it’s very useful when you’re moving from an analysis model to a development model. Design patterns are flexible solutions to the problems that you could be dealing with. Every pattern is unique and can help you to solve your problems in a fast and organized way.

Why Software Engineering Design Patterns Matter for Your Business

Besides solving more technical issues and development problems for you, you can use design patterns to design more effective and efficient software. Also, you’ll be able to analyze all the critical parts of your programs with well-tested solutions.

No matter which solutions you are using and what kind of goals you have set for yourself, using design patterns will let you do your job in a less time-consuming way and with better quality. There are several different types of design patterns that can be used to your advantage, including creational, structural, and behavioral patterns.

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Creational Design Patterns

Creation design patterns are mostly focused on the way of creating objects. And there are several different types of creational design patterns, including factory method patterns, abstract factory patterns, singleton patterns, prototype patterns, builder patterns, and object pool patterns.

For example, an abstract factory is a creational pattern that helps you to create families of related objects. Like, if you need a furniture shop simulator, you need familiar products that are connected to each other, like chairs and sofas. But they might be done in modern or Victorian styles. Your objects need to match a certain style and go well with each other.

You can create interfaces for each distinct product of the product family, then create their several variations, and determine creation methods. You can create certain factory classes as well. For example, Modern Furniture Factory will create modern chairs and modern sofas.

Structural Design Patterns

Structural pattern designs explain how to assemble objects and classes into larger structures, but the main point here is to ensure the flexibility and efficiency of these structures. They can facilitate the operations and also, design applications. Structural patterns include adapter patterns, decorator patterns, facade patterns, proxy patterns, and composite patterns.

For example, the adapter pattern allows objects with incompatible interfaces to collaborate with each other. Like if you need an app that will be about monitoring the stock market, you’ll have to ensure that your customers will see charts and diagrams that will display the stock data. In this case adapter pattern will help you to convert data into various formats.

Behavioral Patterns

Behavioral design patterns are mostly focused on algorithms and assigning responsibilities between objects. The design should have a positive influence on people, on their thoughts, feelings, and actions. Behavioral design patterns include a chain of responsibility pattern, command pattern, iterator pattern, mediator pattern memento pattern, observer pattern, state pattern, strategy pattern, template method pattern, and visitor pattern.

For example, the mediator helps you to reduce chaotic dependencies between objects. Let’s say that you have a hard time creating and editing customer profiles. The mediator pattern will help you to restrict direct communication between elements that you want to be separate. You have to determine what you’d like to achieve and sort out the relationships between different elements accordingly.

How to Choose Design Patterns for Your Company?

First of all, before you start working with design patterns, it’s important to determine what you are trying to achieve and what’s your goal really. Having clear ideas regarding your job will help you to identify the patterns that will suit your situation best.

You can use all the best qualities of design patterns to improve your work and sort out problems. All types of design patterns include several different types, and before you determine which could be useful for you, going through all of them might create chaos for you. It would be great to use additional help and sort out priorities and use them according to your supreme goals and needs.

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Daniel Favre

Avatar de Daniel Favre

Daniel Favre is a Senior Software Engineer. He designs and builds bespoke business solutions (SaaS, mobile apps, websites) and full digital ecosystems. With deep expertise in architecture and performance, he turns your requirements into robust, scalable platforms that drive your digital transformation.

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What is High-Level Design in Software Engineering?

What is High-Level Design in Software Engineering?

Auteur n°14 – Daniel

Importance of High-Level Design

High-Level Design (HLD) explains the architecture that is used to develop a system, it includes design features and the whole architecture of the project.  So while taking care of the technological part of your company it’s essential to have a better understanding of it.

At the beginning of system development, you’ll be able to identify the aspects of your project that could be risky for you or might require too many resources, after that, you’ll gain a better understanding of how the whole system works and how various sub-systems or components are operating.

Benefits of High-Level Design in Software Engineering

Businesses require more technological options to improve themselves and become more competitive in the market. Besides thinking about their general requirements they have expectations as well and always try to find the best solutions to reach beneficial expected outcomes.

In this case, HLD could be a favorable factor for companies and improve numerous aspects of software engineering as well. First of all, it can show you all the design aspects via diagrams, help you out with interfaces, and make you understand more about good performance requirements as well. 

High-Level Design as a Macro-Level Design

High-Level Design includes diagrams, flowcharts, and many other technical requirements that are important for the development process. Generally, it can help your company to get a better view and understanding of the whole software development process.

The first step that you need to take during the development process is to sort out every aspect that could be related to high-level design. After that companies start working on a low-level design (LLD) as well. In the end, HLD will help you to list the functional aspects of the various elements with their final results. Final outcome from HDL will be a software product or service which you can use to your advantage.

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How You Can See the Whole System with High-Level Design

The whole system that you have to work with to improve the performance of your company, will be seen in more abstract levels for you. You’ll see how major aspects are interacting with each other and how they really fit each other to give you final results.

High-Level Design specifies the environment as well where your complete system or application will be run. For example, you’ll know more about the hardware and software that will be used for your application.

High-Level Design won’t work on minor aspects or small details, but you can sort out these issues with Low-Level Design later.  Since software development is working on every kind of aspect to create winning systems and applications for you, understanding this principle could be another great step for you toward digital evolution.

Important Aspects for Your High-Level Design

While working on the high-level design you should consider all the important factors that are related to your business model and goals, like what are your main requirements, how different options could work for you, etc. Turning technology into your loyal partner and letting it guide you towards better results and achievements will make you more competitive, you just need to know more about different solutions.

Every step that you are taking, should bring your project more security and productivity, which in turn will have a more positive impact on your customers and their loyalty towards you. High-Level Design contains information about the critical parts of any project, its whole description, and its architecture. You can see database design, and get to know a brief description of systems, services, platforms, and what kind of relationships they have.

Shaping Your Ideas into Formal Structure

Exploring new ideas for your company is exciting and chaotic as well. You need time and strategy to evaluate which ideas are more beneficial for you, and how you can find them in the chaos. Also, you need to determine how you can give them life to have a valuable impact on your customers in the offline realm and be active in online platforms as well to make them more accessible to the whole world.

You could follow software blueprints to create a powerful foundation for building and maintaining your software projects. While working on high-level design be more focused on the main goals and approaches that are essential for your project, because it will help you to further improve your product and its maintenance.

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PUBLISHED BY

Daniel Favre

Avatar de Daniel Favre

Daniel Favre is a Senior Software Engineer. He designs and builds bespoke business solutions (SaaS, mobile apps, websites) and full digital ecosystems. With deep expertise in architecture and performance, he turns your requirements into robust, scalable platforms that drive your digital transformation.

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Is TYPO3 better than WordPress?

Is TYPO3 better than WordPress?

Auteur n°3 – Benjamin

The Importance of TYPO3

TYPO3 is a free content management system that aids companies with numerous services, including the creation of websites, mobile applications, etc. It’s used by small and large corporations as well. But the same can be said about WordPress as well, so sometimes it’s hard to determine at the first glance which one is better.

No matter what kind of projects companies have, simple or complicated, with TYPO3 they are always able to choose how different aspects will be managed with more freedom and flexibility.

Features of TYPO3

TYPO3 has multiple features that help you with website creation and with content models. It has multilingual support and can help you with data management and analytics as well.

It’s armed with digital content planning and management features. It can manage metadata, marketing campaigns, and digital assets as well. So with this option, you can go through numerous aspects of your company.

TYPO3 Benefits

It’s extensible and flexible, which means that users can push the limits of TYPO3 to get desired results. Also, you can use TYPO3’s templates or create different ones with the help of TypoScript.

TYPO3 is compatible with numerous software and applications that might be used in digital marketing campaigns. TYPO3 has numerous users from all over the world and helpful communities as well.

WordPress Benefits

At first, WordPress was mostly related to blogging, but it evolved over time and now can create any website for any type of company. It’s a flexible platform and most of the users find it easy to use.

It has a wide variety of tools and designs, and adding website content and making updates is easy. With plugins, like security, SEO, and page builder plugins you can be sure that you’ll do anything for your website.

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Portal Management by Multiple Users

There are several key features that are important for business, and one of them is the management of the website. Most companies have teams, which consist of various professionals, and they manage the website together. All of them need direct access to the platform.

TYPO3 has very clear rules regarding this aspect, while WordPress is a little bit complicated and you might need additional plugins. Think about the roles of your team members and what are their responsibilities, based on that you can determine more easily which system will benefit you and your team.

CMS Extensions and Plugins

Most of the functions that are important to use are already on CMS, but for additional features, you can use plugins. TYPO3 includes numerous plugins from the beginning, its functions are related to the creation of newsletters, and it has advanced analytics and e-commerce functions as well.

You can have access to numerous plugins via WordPress, but the main difference is that WordPress plugins are easy to use, and TYPO3 plugins are mostly for developers. External plugins sometimes aren’t secure; you still need a professional to determine what will be used for your company. In this case on TYPO3 you won’t have to worry about such cases.

How Easily CMS can be Used

The content management system is important for numerous companies. CMS should be easy to use and understandable for companies. In this case, TYPO3 and WordPress have intuitive dashboards that can be used easily. At first glance, TYPO3 seems more complicated than WordPress, but it gives your team more control.

Web Templates with Good UX

A good UX is a key parameter that should be always considered when planning important steps for your company. Websites that are created for companies, need to be mobile friendly, and templates have to fulfill all company’s requirements.

WordPress has too many templates, choosing the best one for yourself might take some time. It’s better to know exactly what you need and filter them with that guideline. On TYPO3 you can create your unique template if you know exactly what you want and don’t want to go through choosing process.

TYPO3 vs. WordPress

At first, TYPO3 was created for larger businesses, while WordPress was used as a blogging platform, so TYPO3 was mostly for experienced users, while WordPress always had beginners in mind.

You need to decide what you need for your company because both of them can have advantages for you. But, when you are working with WordPress you need to research the necessary plugins that will be used for the company, on TYPO3 you are armed with all the necessary tools from the begging and professionals can bring you better results.

WordPress has been developing as a universal solution for different types of companies, while TYPO3 stays as the loyal assistant of bigger companies and organizations.

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5 Digital Twin Software You Should Know

5 Digital Twin Software You Should Know

Auteur n°3 – Benjamin

Importance of Digital Twin Software

A digital twin is a virtual model that can accurately reflect a physical object. The virtual model gets updated about the characteristics of the physical object and knows about its performance, after that virtual model is ready for simulations. Information that will be gained from this process can be used to improve physical objects.

With digital twin software, you can improve customer satisfaction levels, improve product quality, drive sustainability efforts, enhance supply chain agility and resilience, drive operational efficiency and improve productivity.

Types of Digital Twins

You can choose one specific digital twin software for your company or use several of them together. Component Twins are the digital representations of a part of a system or a product, Parts Twins are almost the same as well, but less crucial.

Asset Twins let you study the combinations and interactions of two or more components that work together. System or Unit Twins let you see how different assets form a functioning system. Process Twins reveal how systems work together to create an entire production facility.

When choosing which software you should use for your company, think about what are your goals and what would you like to achieve with this new addition to your industry. All of their features are useful and have numerous advantages, but you must determine which will work best for your aspirations.

aPriori Digital Manufacturing Simulation Software

aPriori is manufacturing software that delivers strategic insights for manufacturers, with its help you can decide how to design your product and where to manufacture it to increase your company’s financial situation.

This platform can combine several important factors for you and help you with product cost management, help you with design as well for manufacturing and sustainability, and supplier collaboration capabilities. It contains numerous regional economic models and manufacturing process simulations.

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SAP Leonardo Internet of Things

SAP has numerous services that are based on the Digital Twin model representation. Businesses benefit greatly from this software because they can use IoT data which is enriched with the help of digital twins. You can use these options for the most critical processes of your company.

With this software, you can give your customers new options and better experiences, redefine your ways of working, optimize your productivity, create new business models and overcome any business challenges.

Predix

Predix is another software that can be very useful for your business. It’s an operating system for the Industrial Internet and is aiding industrial businesses, that have an active role in the global economy.

Predix consists of numerous tools and features, it has IT/OT connectivity, its analytic tools can help you with various application needs, and you can use customer-developed analytics as well.

Predix’s functions include data visualization, dashboarding, alerting, case management, and many more.

Ansys Twin Builder

Ansys Twin Builder is a great option for predictive maintenance, it can optimize your product’s operation and also can help you to manage your finances and insurance costs as well.

It’s a great solution for creating and deploying digital twin models. You can quickly create any twin model of your asset to ensure that your company will stay competitive and will have more advantages over others.

Digital Twin Intelligent Automation Platform

Digital Twin Intelligent Automation Platform can help your business with numerous services, including real-time tracking, tracing, and monitoring of digital assets, and many more. It’s provided by NetObjex.

This software can be one of the most incredible tools for you on digital marketplaces because it can help you to manage the power of IoT, AI, and blockchain technologies. It can be used very effectively by medium and large enterprises as well.

The Future of Digital Twin

Existing operating models are drastically changing. Asset-intensive industries actively go through numerous digital processes to change operating models and improve their performance levels. To ensure the success of the digital revolution, they integrate multiple pieces of equipment and different processes. Digital twins in this case play a very crucial role.

Digital twins are constantly improving because they have a nearly limitless future and almost every industry is eager to use their capabilities to ensure a successful and innovative future for themselves.

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Top Digital Experience Platforms (DXP) to Boost your Business

Top Digital Experience Platforms (DXP) to Boost your Business

Auteur n°3 – Benjamin

Benefits of Using Digital Experience Platform (DXP)

Digital Experience Platform is used successfully by numerous companies, compared to previous traditional options, because you get richer and more personalized solutions for your company’s success. It can help you to manage digital experiences and can aid you with digital transformation as well.

A proper digital experience platform can improve your brand’s performance. Indeed, it helps you manage your content and customer relationships. DXP can help you to have easier transactions for your e-commerce and generally will help you to manage your digital assets better. You can become innovative based on your analytics and can be more ready for experiments that can benefit your company.

Glassbox

This DXP is very easy to use and comfortable for most people. Companies can get the taste of frictionless digital experiences that can be life-changing for their industries and also help them manage their companies better.

Glassbox gives your more clarity regarding customer engagement levels and helps you optimize your digital customer journeys. Numerous companies, no matter what are their services or targeted markets, can benefit from DXP and have a clear idea about the struggles that their customers might go through while dealing with specific aspects of their company, and actually have the chance to improve every single detail concerning them.

OutSystems

OutSystems can help you achieve serious success in a couple of easy steps. It’s not hard to get used to this DXP and learn everything about it, also you can use numerous benefits, that will make your job easy and less time-consuming.

You can work on workplace innovations, modernize more aspects of your company, and totally transform customer experiences for you. All the solutions are secure and meant for increasing the success ratio of the company.

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Bloomreach

Bloomreach can help you to create more personalized experiences for your customers. Also, content creation and checking engagement levels become easier. You can get more marketing automation solutions, improve social media engagement levels, and work more successfully on e-commerce as well. You’ll be able to have a better customer-centric approach that will help you to develop your business. This DXP serves numerous famous companies, including Bosch, Puma, and Marks & Spencer.

Kentico

Kentico is the kind of digital experience platform that will help you to combine content management, digital marketing, and commerce to get the best results. It’s easy to use and many modern companies benefit from its features.

It can help you to improve your performance, attract more customers, and increase their engagement levels. Different companies, including huge enterprises, IT companies, and pharmaceutical industries use it as well.

Progress Sitefinity

Implementing Sitefinity is a great way to improve user experience and your digital content. It can play an interesting role in various cases, especially if it’s related to B2B, B2C, and B2E scenarios.

It’s highly customizable and open to changes and integration, so this DXP can be very flexible and adapts to any changes when companies try to implement several different aspects into their strategies to strengthen their performance on market.

HCL Digital Experience Platform

HCL has worked successfully for numerous companies in the whole world and so far has proved that it can be one of the most trustful solutions to deal with critical aspects of the business. It can also overcome the demanding requirements of modern markets to ensure strategic digitalization of any industry.

Any sector, like banking, telecommunications, and government, could benefit from this DXP. It has numerous modern tools and a great content management system that gives you the capability to reach your audience from anywhere no matter what. You can grow your business with a secure and scalable platform.

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Difference between WMS, WCS, and WES 

Difference between WMS, WCS, and WES 

Auteur n°3 – Benjamin

Importance of WMS, WCS, and WES

WMS- a warehouse management system, is software that helps companies to keep track of every item that is in the warehouse. Also, it tracks every aspect and action that’s related to order fulfillment processes.

WCS- a warehouse control system, is software that you can use for additional control and functionality of the system. Depending on what you need to do, you can use only one WCS that will control every automated technology or several WCSs for several different equipments.

WES- a warehouse exécution system, is software, that controls a wide range of automation and exécution processes that are related to warehouse or distribution centers. It can give you a clear image of all the resources that are in a warehouse.

Dynamic Business Requirements

Those three systems can be very beneficial for different operations that have to be run in warehouses. But the business needs and requirements are different for companies. For example, using these systems for e-commerce is very beneficial but other businesses would need to use them differently. People expect a lot from e-commerce. In this case, WMS can help you to take more orders, have better inventory control, can help you monitor performance, etc.

There are companies that use all of these systems at once, or just require some of them. Large companies, like Amazon, might need all three of them to manage their business.

For example, while working, WMS can assess the quality of your product and help you get rid of a defective product. After that, with the aid of WCS, you can start working on packing and shipping. It’s a simple example that can be changed based on what you want to do or create totally different scenarios, also don’t forget that these systems have several similar functions as well.

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WMS vs WCS

WMS is mostly used to plan crucial aspects of your business and is mostly focused on people and processes, like how shipments and orders are going. WCS helps you to execute your plans and is mostly focused on material handling systems.

So WMS deals with orders, inventory locations, and labor, while WCS manages and monitors several material handling equipment. Also while WMS can manage expected situations, WCS will aid you with exceptions.

WMS vs WES

While WMS helps you to deal with daily tasks, WES will help you manage the tasks that can’t be managed by your personnel quickly and in a cost-effective way. Also, WES is a newer solution, so some of the WES include aspects that WCS and WMS have as well.

Smaller businesses might benefit from only WES, but larger industries most definitely need more components than WES has to reach their full potential. Also, WES can play a huge role in inventory tracking and distribution within the supply chain.

It’s important to remember that WES won’t replace WMS and most companies need WMS to be successful. Together they can create the partnership that will define your success.

Determining Which System to Implement

Many industries would be interested in a simple, exact answer about which software they should use, but it’s not simple. It always depends on the company, its goals, how they work generally, etc. You need to evaluate several factors together to determine which system you need the most, or which combination of these systems.

First of all, determine the way inventory moves in a facility. Non-automated facilities frequently use WMS. Highly-automated facilities mostly require WCS or WES but need WMS as well.

To understand which system can meet the demands of your business, start thinking about what kind of facility you have highly automated or non-automated, also while making decisions consider the state of your distribution center as well, is it a single channel or multi-channel.

Think about how many end users you have, and how important inventory management is for you. After going through these aspects and additional topics as well, you’ll have a more clear idea about your next successful decisions.

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Why Does Your Company Need a Warehouse Management System?

Why Does Your Company Need a Warehouse Management System?

Auteur n°3 – Benjamin

Importance of the Warehouse Management System

Warehouse management systems are critical for businesses looking for ways to enhance their logistics and production. This type of solution not only improves your productivity and inventory accuracy but also boosts customer satisfaction by shortening delivery times and giving real-time order status information. Ultimately, a warehouse management system aids organizations in achieving their goals and targets and maintaining their competitiveness in the market.

However, a few warehouse management mistakes are able to jeopardize the supply chain and cause significant delays in order processing. Your business may be endangered if you do not have an effective WMS system. As a result, it is critical to select a reliable WMS or customize one to match your individual business demands while avoiding potential hazards. If you want someone to help you in making the right decision or to create specific software, don’t be hesitant to contact professionals. Our digital agency Edana, which specializes in consulting and software engineering, is ready to assist you through this often challenging process to meet goals.

Using Software for Better Management

Different types of warehouse management software, such as basic, advanced, and controlled WMS, provide varying degrees of capabilities to accommodate the unique requirements of each business. A basic WMS provides basic features such as inventory tracking and order administration.

A more comprehensive WMS, on the other hand, includes features such as multi-location inventory management as well. Finally, through the addition of technologies such as RFID (radio frequency identification) or voice technology a controlled WMS provides an even greater level of supervision of warehouse operations.

Other types of software include automated storage and retrieval systems (AS/RS), which leverage technologies like robots to automate warehouse tasks. Companies can select the most suitable options for their specific needs. You should evaluate the size of your company, its budget, and any unique procedures that you may need to perform in the future.

WMS can assist you with middle management as well as various day-to-day duties. It’s a powerful tool that regional managers, branch managers, and other professionals in various management positions can use. Many chief executive officers find this solution effective in meeting their goals since it can help you smooth out any rough edges in your management style and improve all of the management concepts that you value in your organization.

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Innovate your operations with ProVision WMS Pro

ProVision WMS Pro is a complex warehouse management system created by the Belgian firm ProVision Logistics. It provides a comprehensive solution for managing inventory, orders, and shipping in warehouses of all sizes. Developing strategic solutions is always a critical point for businesses, but when you know which software will complement your plan, you can be more certain of your success.

The system is highly flexible and may be tailored to any company’s unique requirements. It employs technology such as radio frequency identification (RFID), and speech recognition to ensure enhanced accuracy and efficiency in warehouse operations.

Advanced features of ProVision WMS Pro include product traceability, real-time inventory management, demand forecasting, and data analysis. In conclusion, your business may benefit from this comprehensive and advanced software and increase operational effectiveness.

ProVision WMS 3PL

The capabilities of ProVision WMS Pro and ProVision WMS 3PL differ significantly. ProVision WMS Pro is intended for businesses that operate their own warehouse and require a WMS to monitor inventory, track orders, and optimize other activities. However, ProVision WMS 3PL is intended for third-party logistics businesses (3PL) that manage their customers’ warehouses.

ProVision WMS 3PL is a powerful solution that allows you to manage many customers and warehouses from a single platform. It has advanced features like personalized customer reporting and service level management.

In short, ProVision WMS Pro is appropriate for companies that own their own warehouse. Whereas ProVision WMS 3PL is appropriate for companies that manage their customers’ warehouses.

ProVision WMS Lite

The main difference between ProVision WMS Lite and ProVision WMS Pro is the complexity and scope of the solution. ProVision WMS Lite is designed for small and medium-sized businesses that need a simple and affordable system to manage their inventory and orders. It offers basic functionality for inventory management, shipping orders, and other operations.

On the other hand, ProVision WMS Pro is a more advanced and comprehensive solution for medium and large companies with more complex needs. It has a wide range of features such as order management, product traceability, inventory management, shipping management, etc. ProVision WMS Pro also offers customization and integration options with other enterprise systems to fulfill all specific needs of each company.

Conclusion

In conclusion, the implementation of a WMS is crucial for companies for a number of reasons. By collecting accurate, real-time data, a WMS allows companies to make informed decisions about many different aspects. This not only helps improve the efficiency of warehouse operations but also improves the supply chain as a whole. With the increasing demand for faster and more efficient logistics processes, the implementation of a WMS system is becoming increasingly important for companies of all sizes.

If you realize the importance of a WMS system but aren’t sure which one could be right for you, do not hesitate to contact professionals to help you. Our Software Engineering agency can help you create a customized system to meet your specific needs. Contact us now to discuss your needs through our contact form available below.

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What is Cloud Computing and how can it benefit your Website?

What is Cloud Computing and how can it benefit your Website?

Auteur n°2 – Jonathan

Benefits of Cloud Computing

To put it simply cloud computing is the delivery of computing services over the internet to offer faster innovation and flexible resources. Computing services include servers, storage, databases, software, analytics, networking, and more.

Lots of companies use cloud computing services for several important reasons. Cloud computing gives the business more flexibility, you can quickly scale resources and meet new business demands.

You don’t need much capital and on top of that cloud storage gives you the possibility to make the data available from any location at any time. This way you aren’t tied to specific locations or devices.

Another benefit is the advanced security that cloud computing can provide you with and also it helps you to prevent losing data. It has specific backup features for that.

Cloud Computing and Company Management

Cloud computing is a model that allows on-demand network access to a shared pool of computing resources that can quickly provide the company with desired results without interacting too much with different service providers.

Numerous companies use Cloud Computing because this way they have access to a huge network, and more resources. It’s basically connecting technology, service, and application and gives the company self-service tools. The benefits of Cloud Computing could give any company a great advantage.

Types of Cloud Computing

There are several types of Cloud Computing. The first one is the Private Cloud, which is dedicated to only a single company and works on its needs and goals. A private cloud is considered one of the best solutions for businesses that might have dynamic or unpredictable computing needs.

Also, we have Public Cloud. For example, everybody knows how Amazon Web Services have certain computer resources, customers have access to those resources with the help of the internet. So Public Cloud users share their resources.

Hybrid Cloud is another option that can be used. In this model private cloud is connected to the public cloud infrastructure. It’s suitable for businesses that have highly dynamic workloads or just deal with big data processing.

There are numerous well-known companies that are providers of cloud services. For example, Azure is one of the largest cloud service providers and is part of Microsoft Corporation’s Intelligent Cloud business. Basically, it’s a cloud computing service that can support several operating systems, tools, databases, and more.

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Cloud Computing Benefits for Web Development

Websites that were developed with cloud computing are faster and more easily accessible. Besides having numerous resources that companies can use to their advantage, another reason why they find it comfortable to use is that they can cut down their costs when they are trying to make improvements on a webpage.

Your website can be easily accessible from any location and let’s not forget that it will help you to control your business. You’ll be able to monitor sales growth and develop important business strategies.

With Cloud Computing your website can become more productive. Most companies are able to finish their tasks more quickly with the aid of this model.

Cloud Computing gives the company access to numerous new tools, using the latest tools will help the company to respond to the market demands immediately, and employees can become more productive as well because they’ll have all the available tools to do their job quickly and effectively.

Companies Successfully Using Cloud Computing

Apple made a big revolution in the entire world of technology when they developed Siri, a virtual assistant that can imitate humans, help users, and communicates with them. Cloud receives the requests of different users and then responds to them.

Pinterest is one of the prominent social networking sites that has been using cloud computing for a very long time. The cloud adapts to traffic levels, so even during big site traffics Pinterest works very productively.

Another company that has been using cloud computing successfully is eBay, they’ve been experimenting a lot with different technologies and have been actively using them while going through major projects.

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Jonathan Massa

As a specialist in digital consulting, strategy and execution, Jonathan advises organizations on strategic and operational issues related to value creation and digitalization programs focusing on innovation and organic growth. Furthermore, he advises our clients on software engineering and digital development issues to enable them to mobilize the right solutions for their goals.

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Software Engineering (EN)

Use Paywall to Increase Your Content Engagement Level

Use Paywall to Increase Your Content Engagement Level

Auteur n°15 – David

Definition of a Paywall

A paywall is a digital payment barrier that most online businesses are using right now while delivering their content and services via the help of the internet. It makes sure that not everybody will be able to use and see online content unless they are willing to subscribe to their online channel or just pay the fee.

Hitting the paywall part isn’t pleasant for most of the customers, because most of the time the customers are using the free trial to see if they really like the content or the service, so after getting used to receiving everything for free, paying money for it doesn’t make them comfortable straight away.

But in this digital world, there are lots of things we have to get used to. For example, if buying the newspaper in the streets would cost you money, why reading the same newspaper online should be free?

Many publications, like The Atlantic, Wired, and Bloomberg along with others have been using paywalls actively for several years now.

Seeing the Value in the Paywall Ecosystem

It’s important to consider the opinions of our clients and plan everything carefully. Paywalls are good options and profitable as well, but without careful planning, they might have a negative effect.

Also in today’s world, it’s nothing confusing or unimaginable, but delivering it in the best possible way always ends up with more subscribers and better results.

First of all, the clients should see the value in their subscriptions, and feel proud that after passing the paywall barrier they are involved in something great and have the information that not many people have around them. They should be sure about themselves and proud of being fully involved with the company. They have to pay for the service, so before they do they have to be 100 % sure that it’s worth it.

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Improvements behind the Paywall Models

Implementing paywalls is something that lots of companies use, but if the content that one company has can be found in another one as well, it automatically gives us negative results. If the customer has to pay the company a certain amount of money to read the post or watch the movie, which is free and available at all times on other web pages, of course, they won’t subscribe to the first company.

So the main point is to improve the content, give the customers something special, original, that can’t be easily duplicated, and then start working on the kind of paywalls which just add to the reputation of the company, as in are safe, well designed and well structured.

Focusing on providing the content that matters and being fully informed and engaged in it, will automatically help us to attract more customers, share better experiences and make sure that they’ll stay loyal to us. In any case, the paywalls give the company a good idea about how many people are truly interested in their content and willing to follow each of their services and post.

Client Engagement Level and Its True Value

When the clients are following certain companies and industries and improve themselves with them, it’s great. The company has an educated client, who is monitoring the new trends and the news and after witnessing important industry developments, they are bound to grow themselves and come up with new ideas, which are always enlightening and welcome.

The key factor that the customers are looking for is all the potential hidden behind the paywalls. Increasing opportunities for loyal subscribers to gain access not only to the content but also to new industry intelligence tools improves the sense of exclusiveness and user experience as well. So when the clients are ready to subscribe, they should know about the true values that they’d be able to use.

Good content has value, when the clients see and feel the true worth of what they are getting involved in, the financial aspects are the least they will worry about. They will support the brand and publication financially when they’ll see just how valuable their experience is with you.

Optimizing your Paywall Strategy

Integrating the paywall method into your content is a very important step. It’s important to analyze first of all what kind of wall design is available now and how it can be improved later. Some light changes are always welcome, like adapting to national or international holidays, different seasons of the year and etc.

The paywalls have to look good, be well structured, and create a sense of reliability. So when the customers look at it, they should see that it is unique and has high quality. The first impression is important, otherwise, they might lose the trust and don’t feel so safe about the payment.

Customers should be assured that certain companies are trustworthy and reliable, otherwise, they won’t risk anything. So they have to be well informed and see the right price. A price that’s not so different from similar web pages and also goes well with the content.

Moving easily through the webpage and also seeing the easy and understandable structure that can be navigated independently will help the customers to feel safer and assured in a company.

Sending personalized emails, making them feel welcome and encouraging communication between the customers always makes them feel more involved in the company and makes their experience more fulfilling.

What We Offer

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David Mendes

Avatar de David Mendes

David is a Senior UX/UI Designer. He crafts user-centered journeys and interfaces for your business software, SaaS products, mobile applications, websites, and digital ecosystems. Leveraging user research and rapid prototyping expertise, he ensures a cohesive, engaging experience across every touchpoint.

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Featured-Post-Software-EN Featured-Posts-Vitrine (EN) Software Engineering (EN)

Connecting with customers – The Importance of Client Portals

Connecting with customers – The Importance of Client Portals

Auteur n°4 – Mariami

Definition of Client Portal

A customer portal is a website that gives us the ability to connect with our organization or company. We use different services there, have access to important information about the company, and usually have our own accounts which are secure and private.

We might have access to payment information, support mechanism and etc. but at the end of the day, we actively communicate with the company, use the services that we require, and get the desired results. And we can do it from any location, anytime.

The Most Important Attribute to Customer Experience

All customers need a fast response and problem-solving solutions. They need you to be accessible from different channels which are associated with your company. They need to know about the new services and the products that you can provide them with.

Of course, they will need to communicate with the company representatives as well, but the most important thing for all the customers is to know how to use the company tools.

That’s why self-service helps. If we can provide our customers with online support and guidance we would get maximum results in a short period of time. 

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Customer Portal Benefits

Customer portals are well received by customers and gives the brand an opportunity to be informative and active in customers’ life.

Nowadays, customers have the ability to self-serve, and many of them are more than happy to do it, but they need information and comfort from our side to do so.

For example, McDonald’s Self Ordering Kiosks are part of their digital revolution, you see every available product there, you choose, you pay and then you just wait. All the customers use it, it’s simple, quick, easy, informative, and gives them control.

You can make the customers work on their issues themselves with simple guidelines and get involved directly only if they seem to struggle or ask for your help.

Customer Satisfaction Rate improves because the customers don’t have to wait for company service agents, they sort out everything based on our portal and guidelines. 

Security Should be the Top Priority of Customer Portals

Customer-centric digital transformation strategies increase our connection with them. We need to create well-designed and well-managed portals, that store their information and protect them from any risk.

Secure client portals increase user experience and client loyalty. So we can create the kind of portal where security initiatives will be embedded in the design, this way we can ensure that the design will still be attractive for our customers and most importantly secure.

Elements that all the Customer Portals Should Have

Since our customers would want to manage their accounts and products independently, they’ll require information to navigate between our webpage and mobile app, so we need to be simple. They shouldn’t spend too much time on research. To solve this issue, we can provide them with chatbots, virtual assistants, and FAQs.

Customer portals can include communities as well where the customers will be able to help each other and share their experiences. Again it’s going to increase loyalty and make problem-solving less time-consuming for them.

Getting feedback from your customers would always help you to improve yourself and see what’s important to them. You could even discover what’s the most demanded product or frequently used service from your company.

When customers are in control and involved in the ongoings of their chosen company, they are more inclined to continue working with them.

Your Portal is the Face of your Company

Most shops always use attractive window displays to gain more customers. It’s a common trick that works all the time. Because our eyes pay more attention to bright colors and we immediately notice the contrast between them, we see the style, if several parts of the text are in the same color they have our attention again.

So when we’ll know the purpose of the portal we can start working on making it memorable from the first glance. The first step is the visuals and graphics; after that, we have to work on functional design.

We have to provide customers with simple but important options. Because customers get confused with lots of information and it’s better to use straight to a point approach.

Use more simple terms, like contact us, about us, etc. Use the colors that are associated with your brand. While sharing important information use bold colors since they are more eye-catching. All in all, design is truly the silent ambassador of your brand.

What We Offer

For more similar articles, make sure to scroll through our Publications on Edana. Your Swiss Digital Agency is ready to provide you with Expert-Level assistance which is built on customer loyalty, progressive ideas, and dedication. Our expertise includes Software Engineering and many more.

PUBLISHED BY

Mariami Minadze

Mariami is an expert in digital strategy and project management. She audits the digital presences of companies and organizations of all sizes and in all sectors, and orchestrates strategies and plans that generate value for our customers. Highlighting and piloting solutions tailored to your objectives for measurable results and maximum ROI is her specialty.